Downtown Cleveland Alliance


The Downtown Cleveland Alliance works closely with Public Square's programming and operations team each year for Winterfest. Winterfest is hosted by DCA, and is one of the largest public events held in The Square each year.


Winterfest is a free family event that features live entertainment, holiday themed activities in the Winterfest Village, and the tree lighting ceremony that kicks off the holiday season in Cleveland each year.


The event draws as many as 30,000 visitors to downtown Cleveland. About Downtown Cleveland Alliance: For more than 12 years, Downtown Cleveland Alliance (DCA) has helped to advance the mission to continue Downtown’s forward momentum and capitalize on trends that support a diverse, walkable and livable urban environment.


DCA does not work alone. Along with many allies - property owners, neighborhood partners, public officials, residents, commercial real estate professionals, business leaders, entrepreneurs, young professionals, foundations and other civic leaders - DCA works to advance Downtown’s growth and development.


DCA acts as the thought leader, strategist, tactician, convener, connector and advocate to put together the puzzle pieces of a strong, vibrant Downtown.

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The reimagined Public Square is part of The Group Plan's mission to better connect Public Square, the Malls, and the lakefront.

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